Empowering Your Brand with Data-Driven Digital Marketing Solutions


I’m FASNA ROOBI, a Digital Marketing Specialist with 3+ Years of Experience Delivering Results Across Multiple Platforms

From boosting SEO rankings and running effective Google Ads campaigns to crafting tailored social media strategies, I focus on creating data-driven solutions that drive traffic, generate leads, and enhance brand visibility. Let’s work together to elevate your digital presence and achieve sustainable growth for your business.

Fasna Roobi

Email

fasnaroobi777@gmail.com

Phone

+91 96560 45720

Locations

⦿ Saudi Arabia
⦿ Kerala, India

Education

Bachelor of Technology

2014 – 2018

Government Engineering College, Idukki

Higher Secondary

2012 – 2014

Calicut

Digital Marketing

2014

IPCS Automation, Calicut

Experience

Digital Marketing Specialist

Noviindus Technologies, Calicut Aug 2021 – Present

  • Successfully Ranked more than 50 plus keywords for Noviindus Technologies.
  • Utilized Google Analytics, Google Search Console, and other SEO tools to track performance metrics, analyze trends,
    and identify areas for improvement.
  • Conducted keyword research and analysis to identify potential keywords for website optimization.
  • Created and implemented on-page and off-page optimization strategies to improve website ranking and drive organic
    traffic.
  • Conducted regular website audits to identify technical SEO issues and recommend solutions to improve site speed,
    mobile-friendliness, and overall user experience.
  • Collaborated with content teams to ensure website content is optimized for search engines.
  • Track and analyze competitors’ SEO strategies to identify opportunities and maintain competitive advantage.
  • Strategized, executed, and optimized Google Ads campaigns focusing on Search Ads to achieve a 20% increase in overall
    ROI.
  • Conducted in-depth keyword research and competitor analysis to improve ad relevance and Quality Scores, resulting in
    a 15% reduction in CPC.
  • Performed weekly and monthly reporting, highlighting key metrics such as CTR, CPC, and conversion rates.
  • Identified and implemented negative keywords to improve campaign efficiency.
  • Conducted audience segmentation and developed tailored ad messaging for diverse demographics.
  • Planned and executed end-to-end social media strategies to drive brand awareness, website traffic, and lead generation
    for clients in diverse industries.
  • Developed content calendars and collaborated with designers to produce high-quality graphics and videos.
  • Conducted market research to identify emerging trends and adjust strategies accordingly.
Digital Marketing Intern

IPCS Automation, Calicut May 2021 – Aug 2021

/

  • Developed a website using WordPress.
  • Performed keyword research, content optimization, and competitor analysis.
  • Planned and executed social media advertising campaigns, including targeting and budget management.

My Services​

An extremely detailed and comprehensive description goes here, providing an extensive amount of information about the topic

01

Content Marketing

Content marketing is the process of creating, publishing, and distributing valuable content in order to attract a specific audience. It will help to attract, engage, and retain viewers.

02

Social Media Marketing​

SMM is the use of social media platforms such as Facebook, Twitter, and Instagram to promote a business’s product or service. When you need to boost the traffic to your website quickly, SMM is the best option. 

03

SEM – Google Ads

SEM is paid advertising to enhance your site’s ranking, while SEO is free and focuses on organic tactics. SEM allows businesses to reach a wider audience and attract more traffic to their website through targeted advertising.

04

SEO

Search Engine Optimization is the process of optimizing a website or a web page to increase its visibility and ranking on search engine results pages (SERPs) in organic way.

05

E-mail Marketing

Digital marketing includes Email marketing. Its used to sending promotional messages or newsletters to a group of subscribers via email.

06

Website Designing

A Well designed website can interact with the visitors. that will helps to get more business. It will Also very effective grew up your business.

Samples of My Work​

Endorsements​

An extremely detailed and comprehensive description goes here, providing an extensive amount of information about the topic

An extremely detailed and comprehensive description goes here, providing an extensive amount of information about the topic​
John Stewart​
An extremely detailed and comprehensive description goes here, providing an extensive amount of information about the topic​
Katie Donn​
An extremely detailed and comprehensive description goes here, providing an extensive amount of information about the topic​
Laura Peterson​
An extremely detailed and comprehensive description goes here, providing an extensive amount of information about the topic​
Harold Anderson​
Big Names I Worked With​

Contact Me​

If you have any enquiries or doubts,  contact me.

fasnaroobi777@gmail.com
+91 96560 45720
Calicut, Kerala
Full Name
Email
Message
The form has been submitted successfully!
There has been some error while submitting the form. Please verify all form fields again.